Vision Forward Store

Come see us at our new location at 10150 W National Ave in West Allis!

Your purchase helps support our mission, while allowing us to continue to help people of all ages with visual impairments.

When you shop at the Vision Forward Store, you directly support our mission to empower, educate and enhance the lives of individuals impacted by vision loss through all of life’s transitions. Visit us in store or online to discover all the product options to allow you to continue your hobbies and make life easier. We carry the latest technology in adaptive equipment, and offer a hands-on setting to help match the unique needs of each person with visual impairment. You can also call or email the retail store to set up an appointment for one-on-one assistance or with any questions about our products at 414-615-0111 or .

Are you looking for a demonstration on assistive technology?

Our state-of-the-art assistive technology center features a variety of leading electronic magnifiers, wearable devices and products for people who are visually impaired. To get an in-depth demonstration of a device, get help using a smartphone, tablet, browse the internet, or discuss product training, schedule an appointment with one of our assistive technology specialists so we can help you find the right technology, products and care solution.

Vision Forward is helping people Be Seen for all that they are – not just their vision loss

For more than a century, Vision Forward has empowered people across Wisconsin to thrive beyond vision loss.

The Be Seen awareness campaign challenges perceptions of visual impairment by sharing real stories of strength, independence, and possibility. Together, we can help people see beyond vision loss and recognize the potential in every individual. Pictured is our Be Seen advocate, Stephanie Brandt, a horseback rider, cheesecake baker, and a landscape gardener.

She loves creating and trying new things. After losing her sight from glaucoma, she faced the challenge of rebuilding her independence and confidence. With support and training from Vision Forward, Stephanie learned new skills, discovered the importance of asking for help, and found the tools she needed to move forward. Today she’s dreaming even bigger, with ambitions like parachuting from a plane or going whale watching. Stephanie continues to Be Seen for her courage, curiosity, and sense of adventure.

Tools that have helped Stephanie along the way!

Large Print 2027 Date Calendar Planner
The 2027 Date Planner provides a convenient way to keep track of appointments, birthdays, anniversaries, holidays, events, and everyday activities. The large-print design helps make dates and calendar information easier to see, making it especially useful for seniors, people with low vision, and anyone who prefers a larger, clearer calendar.

8.5×11 Spiral Bound Notebook with Bold Lined Paper
The generous 8.5 x 11-inch page size provides plenty of room for notes, lists, journaling, schoolwork, correspondence, and other everyday writing tasks.

Bravo Bold Line Pen
The Pilot Bravo Bold Point Marker Pen writes like a marker but acts like a pen. It creates highly-visible, bold lines, making it ideal for those with low vision and the visually impaired. Pilot’s Bravo Marker Pen is great for marking and labeling and doesn’t smudge or bleed through most paper. It’s a great choice for writing in your large print calendar, large print check register – anywhere you need!

Pot Minder
If you are tired of your pot boiling over then this could be the thing for you. The Pot Minder helps prevent over boiling by modifying the number & size of bubbles rising to the top of the pot, and rattles in the pot to let you know that it is boiling.

EZ Pro Sock Sorters
Keep pairs of socks together with these soft, flexible, washer/dryer safe Sock Sorters. It makes doing laundry a lot easier and more organized, and helps ensure that when you leave the house you are wearing matching socks! Each pack contains ten discs in five different colors.

Want to help us spread awareness?

  • Tell a friend, neighbor, or coworker
  • Invite Vision Forward to speak in your community
  • Follow and share our social media
  • Call and schedule a tour

Learn more about Stephanie here at vision-forward.org/success-story/stephanie, or more about the Be Seen campaign at .

Unsure as to what would work best for you?

Visit the Vision Forward Store! Our team is here to help you explore tools that fit your needs, lifestyle, and goals for greater independence.

Whether you’re preparing meals, reading labels, or tackling daily tasks, these tools can help you stay confident, capable, and independent. Stop by the Vision Forward Store and discover solutions that work for you!

Featured Products

Visit Our Retail Store

10150 W National Ave, Suite 100
West Allis, Wisconsin 53227
Phone: 414-615-0111
Email:

Store Hours:

The Vision Forward Store is open Monday – Friday, 9:30 am – 4:00 pm.  We are committed to working one-on-one with individuals to find the best assistive product solutions to increase independence and make daily life easier.  Please give us a call at 414-615-0111 or email at with any questions.